Parents Magazine
This is what happens when you are too familiar with your brand. You fail to look at things from a readers…er guys perspective. The “Feed a Picky Eater” bit even dots the “I”. Nice.

A young engineer was leaving the office at 3.45 p.m. when he found the Acting CEO standing in front of a shredder with a piece of paper in his hand.
“Listen,” said the Acting CEO, “this is a very sensitive and important document, and my secretary is not here. Can you help me make this thing work?”
“Certainly,” said the young engineer.
He turned the machine on, inserted the paper, and pressed the start button!!
“Excellent, excellent!” said the Acting CEO as his paper disappeared inside the machine, “I just need one copy.”
Lesson: Never, ever assume that your boss knows exactly what he’s doing!
This is what happens when you are too familiar with your brand. You fail to look at things from a readers…er guys perspective. The “Feed a Picky Eater” bit even dots the “I”. Nice.

Kung Fu Panda is one of our all time favourite movies and we really like this poster ad. Clever.

You’ve got to give it to this guy…not bad at all.
How do I know it’s a guy?
Question: What woman would ever do something like this!?
